Two paths to avoid and one that will require great trust I’m a 3x CEO, Founder, CFO, Product Owner and everything in between. None of my startups have turned into unicorns. Hopefully, understanding the pitfalls I encountered will lessen the pain for the entrepreneurs looking to “start up” in technology. I will outline 3 high-risk startup paths I embarked upon since…

Where disruption will really make a difference My recent move from Brasilia to São Paulo opened my eyes to the real opportunity for disruption in emerging markets and served me with insight into the importance of “discovery” processes relating specifically to platform businesses. Are you ready? It all started with…

So, was it worth it? Lessons In life, it is often difficult to assign wins or losses to some of your greatest endeavors. Had I believed that my experience in Brazil (with the World Cup and Olympic Games) had earned me a win, then my guess is I would not…

Thoughts on Brazil and recommendations to FIFA, the IOC (International Olympic Committee, and football authorities. Having a time machine to return to the past in order to change the future would be quite a valuable tool at this moment, until we realize that if it got into the wrong hands…

Everyone falls. (To be consumed while in a comfortable, sitting position.) Take me to Part I / Part II. Cameroon As the 2014 FIFA World Cup kicks off, I find myself, again, on the other side of the world — a long way away from Brazil and the event I…

Hello Brazil. Buckle your seatbelts. Take me to Part I. In mid-2009 I land in Brasília (Brazil’s capital) for the first time, the city to which I would ultimately move to in order to work on the Brasília National Stadium project. I was excited about the adventures that lay before…

Note: At the end of this three part series I offer suggestions to FIFA, the International Olympic Committee and fellow entrepreneurs. It is late Sunday evening on September 18, 2016. On Brazilian TV, I watch as the Maracanã stadium lights up into a ball of fire for a third and…